The Story

“There is nothing wrong with change if it is in the right direction.” Martin Luther King Jr.

Since I was a student I often found myself in unpleasant situations where I needed a tool but didn’t have one with me.

When I was an employee I was seriously thinking about buying a toolbox to have around me at the workplace. The scary thought was about what I will be doing when I will go to parties, camping, holidays or when it will be difficult to reach for a tool.

OK. PAUSE. This is 100% true, but I bet that It happened to you, too!

This made me look for something new, innovative, lightweight, small, with tools that actually work.

I tried different types of tools but I didn’t find anything special until one day I realized I can build one myself, taking what is good from others and making them work together.

As Martin Luther King Jr. said:

“There is nothing wrong with change if it is in the right direction. To improve is to change. The time is always right to do what is right. I like things to happen and if they don’t happen I like to make them happen. Life’s most persistent and urgent question is «What are you doing for others?»”, and we followed his example by taking action and coming up with the SmartRSQ MULTITOOL CARD.

After I managed to do it, all my friends wanted two or three pieces for themselves. That was the moment I realised I can turn this into a business. That is how SmartRSQ started.

SmartRSQ Brand Statement

Through everything we do we believe that dreams can be accomplished by giving more, better and useful things. We believe that this is the right way to build a better world.

We started doing that by giving it 200% every day, in order to improve, innovate and do better and beautiful things, simpler to use and also user-friendly.

We just happened to start with an improved Multitool Card, with a new design and more options, to fulfill the customer’s wishes.